Graphic Design, the Most Important Things to Consider

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Posted by admin | Posted in graphic design | Posted on 31-01-2012

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With modern software tools, website design and publishing has become easier than ever before. No longer do you have to figure out the language of computer codes, instead these tools provide a simple, intuitive, graphical template with which to design. But this simplicity does not guarantee you a great web site. It is still up to you to put thought into your design, otherwise you could easily churn out and unreadable or even unusable site. This article will help you avoid this by offering general guidelines important for good website design using any web design software package.

The most important thing to remember about using graphic design to create a web page, is to keep it easy to read. The fancier web sites use complicated backgrounds that cause the text to become unreadable. The background should highlight the color of the text. When a fancy background is appropriate to use, the text blocks should be offset and use a single color background using only a single color, such as a black background with white lettering.

Text size should be large enough to read, but not so large that a small block of text dominates the page. Link colors should likewise be easily distinguished from regular text. Text should be centered for headlines, and justified on both sides for paragraphs. Most modern browsers support fully justified text. Older browsers which don’t support fully justified text will simply disregard the command and present the text aligned only on the left side. Fully justified text will make the page more appealing to the majority of web site visitors.

Simple navigation of a website by a user is the focus of the next step in graphic design. Users must be able to access to every page in your site in no more than three clicks. A table of contents makes the site more organized and therefore easy to navigate. A frame containing a table of contents can be inserted on the left side of the page and then the links will open in a frame on the right side. This will allow the user to be anchored to the main page.

A web site should be easy to find. The use of carefully chosen keywords sprinkled throughout the site will make it easier for search engines to list the site appropriately according to the subject matter. A properly listed site will be easier to find by people using search engines. Many search engines provide forms for search engine submission. Using these forms will also help the search engines find and properly categorize the web site.

Utilizing website software development tools and paying attention to the basic rules for good graphic design, even the most inexperienced web designer can create a functional, attractive site. And by putting in a bit of computer time and effort, a beginning web designer can amass the experience needed to acquire one of the plentiful web design jobs that are available in today’s marketplace.

Standard Rates For Graphic Design

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Posted by admin | Posted in graphic design | Posted on 25-01-2012

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Graphic designing is a profession where the raw material is creativity and the output is art. Calculating the work done in terms of money most of the times becomes an arguable issue. The fiscal calculations of a project depend on many aspects, though rough but different standards are established for various types of graphic designing.

Web site designing costs can be broken down to depending on the type of site, wherein sites are classified as low end, mid range and high-end sites. A low site offers a 2-4 pages content and uses existing graphical themes or sock graphics are purchased. The designing package does not provide any animation page or any database interaction feature. The standard rates of such low-end site range approximately from $500 – $2000. On the other hand a mid range website costs approximately $2000 – $ 5000. The website includes 5-7 pages of content out of which some is developed. In addition, the designer provides with 2-4 original graphics and a standard layout with some customization. Animation includes JavaScript mouse over changes but data interactions are not provided. A high-end website involves a high cost and the standards range from $5000 – $10,000. A designer provides 12 or more pages of content, or even contents that are pragmatically/dynamically generated. The design has a unique layout and extensive graphics with navigation schemes. The animation is often done in JavaScript, Animated GIFs, Dynamic HTML, and Flash. In addition, designers also provide with SQL or Flat File database interaction.

The services of most graphic designers can also be calculated in hours. For instance the standard rates for basic graphic design are approximately $ 80 per hour, for custom graphic design $160 per hour, for 3-D graphic design $250 per hour, and for prepress correction and graphic adjustments $ 80 per hour. Such types of calculation have greatly simplified the rate and cost problems of designing projects, as the designer is getting paid rationally if a certain project requires more time. Similarly, a client can give work in contracts that are based on hours.

Graphic Design – Self Promotion Ideas

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Posted by admin | Posted in graphic design | Posted on 04-01-2012

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Create a Design Blog for Self Promotion

Creating a blog about your design services is one of the best ways to promote your graphic design services. It is simple, even for a technophobe, to create a blog using WordPress (a free blogging platform). Once created you can begin writing articles related to the areas of design that you are the most interested in. Search for other design blogs and read design related magazines to find ideas for topics you can write about. Comment on other blogs to both participate, but also to leave a link back to your blog. Blogs are highly respected by Google which loves fresh original content, and so as your blog grows, your Google ranking will improve.

Create an Online Design Portfolio

Creating an online portfolio is essential for demonstrating your design expertise. You can build your portfolio in WordPress or use one of several free online portfolio services. You can then use your blog to help drive traffic to your portfolio.

Social Networking to Promote Your Design Services

Creating a designer twitter and Facebook account enables you to not only connect with fellow designers, with the possibility of referral or collaboration work but also to network with possible clients. Find companies you would be interest in working for and keep up with their tweets. Think how you can market your design services to them. There are many other social networks online that can also be explored.

Demonstrate your Design Expertise on Forums

Participate in both design forums and forums which potential clients may use. Answer forum questions in such a way that you are perceived as an expert in your field. Remember to use a signature at the bottom of your posts which link back to your website or blog.

Writing Articles About Design

Writing Articles about areas of graphic design again portrays you as an expert in your field. By submitting your articles to article submission sites, or writing guest posts on other blogs you will also increase your inbound links.

There are many ways to promote your design services and increase your number of graphic or web design clients. A few methods implemented each week can greatly improve your web presence.